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Friday, February 8, 2008

The Golden Gate Awards

By Nelson Alcantara Mar 10, 2008
BERLIN (eTN) – This year’s edition of the eTurboNews-sponsored Das Godene Stadttor (The Golden Gate) has been the biggest so far and the awards ceremony was a rousing success, with Egypt bagging the coveted “Best in Online Advertising” award.

Awarded last Friday, March 7, Egypt’s Egyptian Tourist Authority took home the top prize for its entry to this year’s best in online advertising competition. Representatives from Egypt tourism received the award, which was among the many distributed that day at the ITB Cinema, located in Hall 4.1 of the Internationales Congress Centrum Berlin (ICC Berlin) where ITB Berlin was held.

Rounding up the top three in the online advertising competition were Hilton Garden Inn’s “Tomorrow is another day” and Croatia’s “Dubronik” which second and third place, respectively.
For print advertising, this year’s big winner is China for its entry “Langham Place Stimulating Hospitality.” For this category, China’s “Live Love” campaign and Switzerland’s “Gewinnen Sie einen Skilehrer-Dachmarkenkampagne,” won second and third place, respectively.

Das Goldene Stadttor’s “Diamond Award” went to Maldives’ “Recharge Your World” entry. Other winners in the film categories include Schloss Dyck –Der Film (event), euromaxx city (travel magazine), the Ritz Carlton (hotel), ExperienceWild Beauty (spot), Poland’s “Lodz-The city of cultures,” and Madeira Islands (region). Sixt Car Rental also won an award for its entry “Sixt moves.”

A meticulously selected jury of experts met in the span of three days, three to four hours each meeting, to decide this year’s winners.

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